This message was posted by a user wishing to remain anonymous
As you have recognized, your website must be treated like any other advertising/promotional material. FDA has responsibility for misbranding/labeling aspects and advertising for "restricted" devices (generally PMA approved devices). FTC aspects come into play for non-restricted device advertising/promotion.
In either case, your change control system for your website should clearly document the changes, proper review/approval of those changes by qualified personnel, and justification to support the claims made.
In my experience, we've converted web pages to pdf or other human-readable format and identified changes. The changes can be identified by redlines (either directly editing pdf, using pdf file compare tools (rev A to rev B comp), or a complete separately-written description of the change (eg, "in paragraph 2, the following sentence was added...")
For SEO or other "hidden" aspects of the webpage, these are also part of the review if any of these hidden aspects of the webpage can be produced by a search engine or take the form of other human-readable text. The last thing you want is for Google to index a page header that contains an unsupportable claim that regulatory did not review because it wasn't part of the body of the webpage.
Original Message:
Sent: 02-May-2022 12:39
From: Anonymous Member
Subject: Website Control
This message was posted by a user wishing to remain anonymous
Good morning community,
I would like to understand how other companies revise their website, in the most efficient way possible and maintain regulatory/ISO13485 compliance? Specifically, the documentation control portion of the revision? Do you:
1. Convert the website to pdf, redline, and change order release? (Note: This is extremely time consuming)
2. Only refer to the website and indicate the changes? Pros/Cons?
3. Other suggestions?
4. In addition, how do you work with marketing to complete your SEO optimization (improving the quality and quantity of website traffic to a website or a web page from search engines) which occurs on a monthly basis? Change order release each suggested optimization?