This message was posted by a user wishing to remain anonymous
Hello Anon
It's a broad question. Was there anything more specific you're particularly interested in?
For each country there are rules about what must be included in promotional material, and what is not allowed there. Beyond the basics, it is reasonable to target different audiences with different materials.
Original Message:
Sent: 06-Jun-2023 15:32
From: Anonymous Member
Subject: using market research data in drug promotions
This message was posted by a user wishing to remain anonymous
When using market research to show how different HCPs would be using a prescription drug product (based on prescription data) in drug promotions, what information is acceptable and what is not? I am curious how this is handled in the US vs. OUS. Thanks for the discussions.